Let’s face it: most hotel lobby markets don’t drive the revenue they could. Shelves are understocked, displays look neglected, and guests often walk past without even glancing.
At GrabScanGo, we’ve learned that the difference between a struggling market and a successful one isn’t just the products – it’s the presentation. That’s why we introduced Beauty Stock™: a simple but powerful merchandising standard that ensures your market always looks full, fresh, and guest-ready.
What Is Beauty Stock?
Beauty Stock is the minimum level of front-facing inventory needed to maintain a clean, inviting, and well-stocked appearance – even when product levels are running low.
It’s the visual counterpart to safety stock. While safety stock prevents product outages, Beauty Stock prevents lost sales by making sure your market always looks appealing to guests.
When maintained consistently, Beauty Stock transforms a tired corner into what we call a beautiful market – one that invites engagement and increases purchases.
The Data Speaks for Itself
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Over 70% of purchase decisions are made at the point of sale
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Well-merchandised displays can increase sales by up to 30%
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U.S. retailers lose more than $125 billion per year to poor visual merchandising
And here’s what we’ve seen firsthand:
After switching service operators for one of our hotel lobby markets – to a team that merchandised consistently and maintained Beauty Stock – sales increased by 34%.
The product selection didn’t change. The location didn’t change. Only the execution improved – and it made a measurable impact.
GrabScanGo = Fully Managed, Always Guest-Ready
We turn underused spaces – like old business centers or gift shops – into professionally managed, high-performing lobby markets.
GrabScanGo handles every aspect of the operation:
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Inventory sourcing & setup
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Routine stocking & merchandising
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ADA-compliant self-checkout kiosk
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Sales tracking & guest insights
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And yes – Beauty Stock is built into every visit
Your staff doesn’t lift a finger. Your guests get a reliable, visually inviting retail experience. And your hotel earns passive income.
What You Can Expect
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A clean, well-organized market – always stocked and appealing
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Higher guest satisfaction and engagement
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More impulse purchases and return visits
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Reliable, recurring revenue
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No labor or management burden for hotel staff
Don’t Just Have a Market. Have One That Performs.
When your market looks sparse, guests assume it’s not worth their time.
When it looks full and easy to shop, it becomes a real amenity – and a real revenue stream.
Beauty Stock isn’t fluff – it’s a merchandising standard that delivers results.
And with GrabScanGo, it comes built-in.
Let us show you what a well-run lobby market should look like.
